Nolan’s ‘The Odyssey’ Forces Theater Tech Upgrade Wave
Christopher Nolan’s upcoming film The Odyssey is catalyzing a theater technology renaissance. Major chains are investing millions in 70mm IMAX upgrades to meet demand for premium formats.
Christopher Nolan’s upcoming film The Odyssey is catalyzing a theater technology renaissance. Major chains are investing millions in 70mm IMAX upgrades to meet demand for premium formats.